Where Magic Happens
UNIVERSITY OF SURREY
Take a look at any university website or marketing communications and you’ll see that they all look and sound the same.
For those who lead the league tables this works well, as it creates an overreliance on such crude, one dimensional, instruments to garner attention and investment.
But for everyone else it’s far less effective.
To counter this phenomenon, we developed a suite of provocative brand concepts for the University of Surrey to explore, with the goal of creating more stand-out in the space and leaning into their core virtues.
BRAND | CREATIVE | CUSTOMER EXPERIENCE
Agency: N/A | Work: Live Project
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